Alexis Normand*, Withings, Paris, France Track: Business Presentation Topic: Public (e-)health, population health technologies, surveillance Presentation Type: Oral presentation Submission Type: Single Presentation Building: Mermaid Room: Main Auditorium Date: 2013-09-24 04:00 PM – 04:45 PM Last modified: 2013-09-25

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We all know what that physical activity, healthy diets and keeping your weight under control are good for you, lower risks of medical complication and are in fact the most efficient habits for effective prevention. We do we act upon this knowledge?
Using a unique database of French connected scales and connected blood pressure monitors users, Withings data scientists singled out behavioral patterns to assess the effectiveness of connected devices on such daily habits. We were first able to show a clear correlation between Body Mass Index and Blood Pressure. As it turned out, overweight or obese connected scale users tend to lose weight, but the group that loses the most weight are those that use the connected scale the most. The majority of overweight or obese users that weight themselves tend to monitor their weight more than once a day. Setting an objective for yourself increase chances of losing weight... These trend suggest that the highly addictive nature of connected devices bring about positive health outcomes for their users