Medicine20.net User Profile: William Jordan

William Jordan (billums)
Albert Einstein College of Medicine
 
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New York
NY
United States

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Homepage URL

http://locarto.com

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Conferences

Attended Medicine 2.0'11 (Stanford University, USA)
Friday, September 16, 2011 to Sunday, September 18, 2011
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Accepted Abstracts

Medicine 2.0'11 (Stanford University, USA)

Locarto: Promoting Mobile Vending of Fresh Produce through Location-Based Text Messaging (demo)
William Jordan*, Gillian Saunders, Renee Shanker, Peter De Vries, Sean Lucan

Background The NYC Green Cart program attempts to infuse low-income neighborhoods with jobs and fresh produce by offering permits for the mobile sale of fruits and vegetables. Because vendors can choose—and change—their vending locations, the Green Cart program poses problems for both program promotion and evaluation. Similar problems have been addressed in the developing world through short message service (sms) text messaging. Our objective is to promote Green Cart vendors and evaluate...

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